The Würth Group’s customers around the world have varying payment preferences. The ePayments team at Würth Finance assists them through its expertise in electronic payment transactions. The team’s experts focus on differing customer needs – as is the case, for example, with the Würth Group’s new Marketplace initiative.

The Marketplace initiative aims to offer customers a one-stop online experience in which they can not only buy products from a Würth company’s online shop, but also access the product range of other Würth Group suppliers – the next level of e-business.

For this pilot project at Würth Italy, the ePayments team worked with various internal and external teams to put the right payment and financial flows in place. This involved setting up credit card and debit card payments and other local payment methods on the new Marketplace platform. The work includes evaluating and selecting the necessary service providers and setting up the system with the Würth Omnichannel Payment Gateway, which provides the infrastructure for processing electronic payments across all sales channels. This key project also involved various legal teams in order to set up the payment and financial workflow in a compliant manner for all countries, retailers and companies. The plan is to go live in 2024.